When it comes time to sell a home, most of our clients have two primary concerns: Getting it to sell quickly and close to asking price. While a variety of factors (some controllable, some not) must work together to ultimately meet that goal, there are a few things that we recommend sellers do to maximize their chances for success.
Set the Right Expectations
- Find out what your home is really worth: The right pricing can make the difference between a fast seller and a slow seller. Homeowners often assume that their home is worth what they paid for it (or more). That could be true, but it’s important to take a more objective look at the home’s value while pricing it. Our team looks to surrounding home sales and other market conditions to set a realistic price, while taking into consideration any improvements done to the home since you’ve lived there. Schedule your free, no-obligation home valuation now »
- Know your bottom line: Don’t wait until you get an offer to decide the minimum amount you’ll take for the house. After learning your fair market price, look at your finances to determine how low you are willing to go and stick with it. We can help estimate how your pricing will affect the speed of your sale.
Sweeten the Deal
- Include a home warranty: Lay to rest any concerns about unexpected repairs by including a home warranty in your price. It offers big peace of mind for a relatively small investment.
- Consider leaving quality appliances or furniture: If your house doesn’t have a built-in dishwasher, you might win buyers over by including your portable one. Similarly, if those area rugs look like they were made for this house, including them in the sale could be the tipping point that leads to an offer.
- Make sure every room is at its best: Sometimes, displaying your home in the most appealing way can make all the difference. Staging your home to make every space seem more appealing and functional is something we recommend that every seller do. See our home staging tips »
- Don’t dismiss curb appeal: Whether it’s online, in a newspaper ad, or in person, the front of your house will be the first image buyers see. Make a good impression by giving curb appeal a high priority on your to-do list: keep the lawn clean, green, and nicely trimmed, take a power washer to your driveway and paths, and consider staging a bistro set on your porch to give a welcoming feel.
Eliminate Concerns Before They Happen
- Be the first to order a home inspection: Nothing is worse than having a seriously interested buyer walk away because of a poor home inspection report. Don’t wait until you’re close to a sale to find out your home has faulty wiring or other issues. Once you’re aware of any repairs that need done, you can address them before they become stumbling blocks for buyers. Find a trusted service provider »
- Ask about extra testing: Home inspections don’t necessarily cover everything buyers want to know about. Consider having your home tested for termites, radon, dangerous trees, or other concerns.
- Fix minor issues: We’ll help you identify small, easy fixes that can make a big difference to buyers. These issues, like dingy carpet or dated wallpaper, might not come up in an inspection report, but will definitely show up on a buyer’s radar.
Take an Active Role
- Advertise on social media: While our team is getting the word out about your property, don’t hesitate to use your own resources as well. One great way to spread the word is on social media; periodically link to your home’s online listing, and you’ll likely have friends willing to do the same.
- Check your internet presence: The vast majority of buyers are browsing homes online, so make sure your internet listing is in top shape. Ensure that the facts are correct and the pictures are plentiful and updated; if you’ve done landscaping or any other major updating, let us know.